A brand designed with the owner
The brief was a clean, minimal brand. We sent a round of logo concepts, and Jordan picked the emblem on the last one: “I love the emblem of the last one and how sleek it is.” From that logo we built a set of brand assets for the site and social channels.
The site carries the brand through every page. Each competition shows its price per entry, a tickets sold bar and a countdown. The entry list, closed prizes and winners each have their own page, so anyone can check a draw after it ends. The homepage opens on a 50:50 split banner that we now show other clients as the example to follow.
“I have reviewed the website mock up and am over the moon with it, it looks really great.”
Jordan, Get The Scoop, August 2026
Prizes people want, at prices that feel fair
Get The Scoop lists the prizes its audience already wants: a Dyson Airwrap, Creed Aventus, Longchamp and Mulberry bags, a Samsung 65 inch TV, a Space NK advent calendar, Six Nations hospitality tickets and cash. Entries start at 99p.
The brand promise is quality over quantity, real people behind the site and the lowest ticket caps it can run. Our guides to prize sourcing and pricing raffle tickets cover the thinking behind both.
Payments ready before launch
A competition business needs a bank and a payment provider that accept it. We set both up alongside the build.
For the business account we recommended Zempler. A lot of our clients bank with them, and they are comfortable with competition businesses. The account opened the next day.
Card payments run through Cashflows, our first-choice payment partner. The merchant account was active before the site went live. Cashflows switches payment methods on at their end, so Apple Pay and Google Pay appear at checkout automatically for customers who use them. Payments settle the next working day. Our guide to payment gateways and banks for competition websites covers the options.
Compliance written into every page
Get The Scoop runs prize competitions under the Gambling Act 2005, and every competition has a free postal entry route.
The postal entry rules read the same on every competition page and in the terms, clause for clause. They tell an entrant exactly what to send, including which competition they are entering, and the terms carry the company registration number. Payment providers check that the competition pages and the terms match, so we keep them identical. Our guide to competition terms and conditions sets out what they need to include.
Get The Scoop, as promoter, remains responsible for how each competition is run and advertised.
Instant wins built in
Instant wins are part of the platform. Get The Scoop runs them at 99p a ticket across 6,000 tickets, with cash and site credit prizes on set ticket numbers and a £1,000 end prize drawn when the competition closes.
Site credit lands in the winner’s account the moment their number is bought. Equal prizes can be grouped so they share one row in the instant win table, which keeps a long prize list easy to read.
We set the competition up the way payment providers expect an instant win to run: a fixed closing date and an end prize. Our advice to operators is to keep an instant win inside three months. The full mechanics are in our guide to instant win competitions.
Launched live on Instagram
Get The Scoop’s audience lives on Instagram, so the launch did too. A giveaway on Instagram built interest in the run-up. The site opened at 7pm on 27 August 2026, live on Instagram as the giveaway closed, and the first orders came in that evening. The first live draw followed on 4 September.
“For our first week with no background marketing and completely organic sales through only Instagram, we have done pretty well.”
Jordan, Get The Scoop, September 2026
Built to be owned
The site runs on WordPress and WooCommerce, and Get The Scoop owns it outright. The files, the database, the domain and the customer list are theirs. We set out what that ownership means in WordPress versus SaaS competition platforms.
What other operators can take from this
Launch where your audience already is. Get The Scoop opened live on Instagram, the channel its entrants use every day, and took orders on the first night.
Sort the bank and the payment provider while the site is being built. When the launch post goes out, the checkout is ready.
Keep the postal entry wording identical everywhere it appears, and give every instant win a closing date and an end prize. Both are details a payment provider looks for.
