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    Operations

    Running a UK competition website day to day. Live draws on Facebook and TikTok, prize sourcing, instant win mechanics, draw randomisation, customer notifications, and the operational rhythm that turns a launched site into a sustainable trading business. Nera Marketing supports operators through the first draw cycle and beyond, with 7-days-a-week launch support on every build. The articles in this section cover the operational decisions that turn ticket sales into repeat players.